Rest of the ideas are:
- Seasonal Variations. At special times of the year such as Christmas or Valentine’s Day, talk about how that affects you and your business or what you do to celebrate.
- Re-purpose Existing Content. Once topics are posted or published, you can turn blog posts into videos, or you can take an old popular post and give a modern update or review after a period of time has elapsed.
- Incoming Search Terms. Check your website’s incoming search terms in Google Webmaster Tools and write further about the queries searchers on your site are entering. This is generally a sure bet because you know your target audience is interested in these topic areas.
- Provocative Material. From time to time you might contemplate an idea that polarises people. Do you have any strong beliefs or opinions on things going on in your industry? As we all know, the media loves a bit of controversy, so this can also be a great way to broaden the coverage of your content.
- Educational. Establish yourself as an authority and an expert in your field or industry, write about what you know best and give insider tips and knowledge.
- Trending Topics. Discussions on relevant topics that are currently trending creates potential for increased sharing on social media. Jump on the bandwagon and promote your business at the same time.
- Best Of Or Most Popular Lists. Consumers love to find out the most popular items as recommended by others, as it comes across as tried and tested. Highlight your best-selling products, highest-ranked services or the best solution to a specific problem.
- Yearly Summaries Or Predictions. Sum up the years accomplishments or review past trends and likely developments for the coming year.
- Life Hacks. People love to learn new ways to make their life easier, offer insight on how your product or service can improve the daily routine, reduce hassles, save money or waste less time.
- Myth Busting. Attracting an audience by dispelling common myths associated with your industry or field of expertise is an easy topic builder. Think “6 things you didn’t know ….” or “You have been doing … wrong all your life”.
